The fine print,
in plain English

What we collect: Your name, email, phone, age range, skin type, concerns, current routine, safety flags, allergies, budget, and the photos you upload through the Skin Quiz or intake.

Who sees it: Only Kaia (the placeholder, this could be your page!). She reviews every quiz and intake herself. No bots, no third-party data sharing, no selling your info.

Your photos: Stored securely and used only to build your Skin Plan. Never shared, sold, or posted without your written consent. You can request deletion anytime by emailing Kaia (the placeholder, this could be your page!).

How long we keep it: For as long as you're an active client, plus a reasonable period after to support follow-ups. Ask and we'll delete.

The Estie Bestie provides virtual skincare coaching and education. By booking a consult or submitting the Skin Quiz, you agree that this is coaching, not medical treatment.

You agree to provide accurate information about your skin, health, and safety flags. You understand that results vary and depend on your consistency, your skin, and factors outside anyone's control.

Sponsored and affiliate links are disclosed where used. Earning a commission never changes what's recommended.

Discovery Calls: Free — just cancel if you can't make it.

Paid consults: Reschedule up to 24 hours before at no charge. Inside 24 hours, message Kaia (the placeholder, this could be your page!) — life happens and we'll work it out.

No-shows: Not refundable without notice, but reach out and we'll talk.

Memberships: Cancel anytime. No lock-in, no hard feelings.

Sample policy — Kaia (the placeholder, this could be your page!) confirms final terms before launch.

Coaching and education only — not medical advice.

The Estie Bestie and Kaia (the placeholder, this could be your page!) do not diagnose, treat, or cure any medical condition. Nothing here is a substitute for professional medical advice, diagnosis, or treatment.

Cosmetic products may improve the appearance of the skin. They do not diagnose, treat, cure, or prevent any disease.

See a licensed dermatologist for any medical skin concern: painful or cystic acne, spreading rashes, suspected infections, changing moles, or anything that hurts. Kaia (the placeholder, this could be your page!) will refer you and help you build a maintenance routine around your dermatologist's plan.

Some product links in Skin Plans and on this site are sponsored or affiliate links. The Estie Bestie may earn a small commission at no extra cost to you. This never influences what's recommended — products are chosen for your skin and budget, not for the commission. Every sponsored or affiliate link is labeled, and any plan that uses one includes a disclosure line at the top.